• Media Buying

    Our large volume buying and longstanding relationships with more than 2000 local media owners in more than 15 markets, means we are able to offer aggressive rates, but also guarantee placement of your campaign messages across TV, Radio, Print and OOH platforms.

  • Media Strategy

    Simply Black is more about finding perfect-fit client solutions than just cheap Africa media buying. We accept the media costs should be aggressively negotiated, and we are really good at this, but more importantly: We deliver market-specific, brand-specific media strategies especially developed for each African market.

  • Media Intelligence

    Media Compliance is a non-negotiable. We partner with leading independent Monitoring companies to ensure your brand gets the coverage and media value its paying for. More importantly, our market-insight partners are able to exposed you to what your competitors are buying as well as general market trends – at a fraction of the cost of traditional media research.

About Us

  • Background

    We are an African media expert agency. Our business focusses on delivering cost-effective & innovative media buying and strategy to our base of fast growing clients. Our deep understanding of media strategy combined with in-market experience and on-the-ground teams, make us the perfect partner to grow you brand in more than 18 African countries.

  • The Team

    Carine Conradie – Haffejee (CEO)
    Carine started her career as VoxTelecom, a South Africa telco startup in the early 2000’s. She helped build this business to the well-know business Internet & VOIP brand that it is today, also being part of the team that floated the business on the AltX board.

    She left Vox to join a new Short-term Insurance Startup – MiWay insurance. She was offered a challenge: be part of the next big South Africa challenger brand – she loved it! In 2005 she joined the start-up team as Head of Marketing and lead the marketing & communication strategy. Within 5 short years, this business grew to the 4th biggest direct short term insurer in the market.

    Ready for her next challenge, Carine joined Simply Black in 2013, to lead this fast growing team at Simply Black. Her expertise in Media negotiations and media strategy was core to her ability to grow the business.

  • What we do..

    Simply Black is more about finding perfect-fit client solutions than just cheap Africa media buying. We accept the media costs should be aggressively negotiated, and we are really good at this, but more importantly: We deliver market specific, brand specific media strategies.

    We manage our Africa network from our HUB in South Africa. Our team of local local market experts, prepare media recommendations for our local implementation buyer - across more than 18 markets. The Simply Black in-market offices deliver the type of service, advice and competitive buying that has helped us grow the largest independent media buyer in Southern Africa.

    The Simply Black team is a group of enthusiastic, can-do dynamic & passionate Africa media experts. We have team members from all the most important African markets that Simply Black services – including Angola, DRC, Nigeria, Tanzania, Zimbabwe, Zambia & Nambia.

Footprint

  • Contact Us

    Simply Black Head Office
    +27 10 125 0127 | info@simplyblackmedia.com
    Johannesburg, South Africa